Storm Lake

Northwest Iowa’s Best Kept Secret: Storm Lake, Iowa

Storm Lake is a dynamic community with culture, recreation, and a thriving business scene. This lively town boasts local shops, diverse dining experiences, exciting events, and numerous recreational opportunities. Storm Lake’s breathtaking natural resources, including boating, fishing, hiking, and beautiful beaches, create an exceptional quality of life. Storm Lake is extraordinarily diverse, with over 35 native languages represented. It hosts one of Iowa’s great private universities.

“We used to say that Storm Lake was Iowa’s best-kept secret, but it’s no secret anymore. We’re one of Iowa’s fastest-growing rural cities, with Iowa’s most diverse population and a rapidly growing tourism appeal. It’s kind of nice to be noticed.” 

– Storm Lake Communications Coordinator Dana Larsen


Business and Entrepreneurial Culture

Storm Lake’s business community is both strong and unique. It offers a bustling downtown; active business districts along Milwaukee Avenue, North Lake Avenue, and Awaysis Park; and a robust industrial park. Storm Lake’s cultural diversity adds to its flourishing entrepreneurship, with immigrant entrepreneurs from cultures around the world establishing shops and restaurants.

Top Reasons for Families to Move Here

  • Education Excellence: From preschool to master’s degree, Storm Lake offers modern, quality educational options.
  • Quality of Life: The town’s parks and recreational activities ensure an active and enjoyable lifestyle.
  • Inclusive Community: Storm Lake is a safe, welcoming, and tolerant community where diverse backgrounds come together.

Top Reasons for Businesses to Relocate Here

  • Shovel-Ready Business Sites: Storm Lake offers cost-effective, prime locations for businesses.
  • Skilled Workforce: A well-educated workforce with a strong work ethic is readily available.
  • Thriving Business Network: An established business community encourages entrepreneurship and networking.

Experience Storm Lake

Storm Lake, Iowa, isn’t just a place to visit; it’s a great place to live and an ideal destination for a weekend getaway. Explore the culture, businesses, and recreational opportunities that make Storm Lake stand out.

 

 

 

Population

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Population

Population 2000 2010 2026 2031
Storm Lake 10,140 10,640 11,558 11,769

Source: ESRI, 2026-08-31

Population by Age

Population 2026
0-4 810
5-9 802
10-14 866
15-19 1,145
20-24 911
25-29 727
30-34 856
35-39 817
40-44 739
45-49 539
50-54 535
55-59 592
60-64 562
65-69 500
70-74 493
75-79 279
80-84 150
85+ 235
18+ 8,587
Median Age 33

Source: ESRI, 2026-08-31

Population by Race

Storm Lake 2026
Total 11,558.00
White Alone 38.45%
Black Alone 5.07%
American Indian Alone 0.89%
Asian Alone 13.53%
Pacific Islander Alone 6.61%
Some Other Race 20.24%
Two or More Races 15.21%
Hispanic Origin 41.84%
Diversity Index 87.80

Source: ESRI, 2026-08-31

Growth Rate

Storm Lake 2026 - 2031
Population 0.36%
Households 0.25%
Families 0.21%
Median Household Income 4%
Per Capita Income 3%

Source: ESRI, 2026-08-31

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Housing

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Households

Population 2000 2010 2026 2031
Households 3,493 3,555 3,695 3,741
Housing Units 3,735 3,812 4,025 4,090
Owner Occupied Units 2,173 2,228
Renter Occupied Units 1,522 1,513
Vacant Units 330 349

Source: ESRI, 2026-08-31

Home Value

Storm Lake 2026 2031
Median Home Value $202,171 $227,487
Average Home Value $260,853 $302,604
<$50,000 28 26
$50,000 - $99,999 172 128
$100,000 - $149,999 488 402
$150,000 - $199,999 382 348
$200,000 - $249,999 380 382
$250,000 - $299,999 97 90
$300,000 - $399,999 289 326
$400,000 - $499,999 159 249
$500,000 - $749,999 63 109
$1,000,000 + 0 0

Source: ESRI, 2026-08-31

Housing Year Built

Year Range Houses Built
2010 or Later 584
2000-2009 53
1990-1999 213
1980-1989 462
1970-1979 643
1960-1969 596
1950-1959 494
1940-1949 193
1939 or Before 941

Source: ESRI, 2026-08-31

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Income

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Income

Storm Lake 2026 2031
Median Household $58,298 $72,479
Average Household $86,456 $99,889
Per Capita $28,335 $32,452

Source: ESRI, 2026-08-31

Household Income

Storm Lake 2026
<$15,000 222
$15,000 - $24,999 298
$25,000 - $34,999 265
$35,000 - $49,999 710
$50,000 - $74,999 659
$75,000 - $99,999 400
$100,000 - $149,999 664
$150,000 - $199,999 274
$200,000+ 203

Source: ESRI, 2026-08-31

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Employees

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Commute

Category Commuters
Workers 16+ 5,633
In-County Residents 5,280
Out-of-County Residents 353
Drive Alone 3,832
Carpooled 1,132
Public Transport 57
Work at Home 243
Motorcycle 0
Bicycle 26
Walked 343
Other 0
Less than 5 minutes 640
5-9 minutes 2,549
10-14 minutes 1,405
15-19 minutes 233
20-24 minutes 199
25-29 minutes 91
30-34 minutes 43
35-39 minutes 18
40-44 minutes 18
45-59 minutes 88
60-89 minutes 92
90+ minutes 14
Average Travel Time 0

Source: ESRI, 2026-08-31

Source: ESRI, 2026-08-31

Employees by NAICS

Category Number
Total Employees 8,364
Agr/Forestry/Fish/Hunt 18
Mining 10
Utilities 62
Construction 386
Manufacturing 764
Wholesale Trade 202
   
Retail Trade 2,196
   
Transportation/Warehouse 84
Information 104
   
Finance & Insurance 308
   
Real Estate/Rent/Leasing 136
Prof/Scientific/Tech Srv 252
Legal Services 61
Mgmt of Comp/Enterprises 99
Admin/Support/Waste Mgmt 58
Educational Services 871
HealthCare/Social Assist 1,146
Arts/Entertainment/Rec 61
   
Accommodation/Food Srvcs 649
   
Other Srv excl Pub Admin 633
Auto Repair/Maintenance 32
Public Administration Emp 325

Source: ESRI, 2026-08-31

Educational Attainment (25+)

Storm Lake 2026
<9th Grade 1,024
Some High School 704
GED 163
Graduated High School 2,100
Some College/No Degree 767
Associates Degree 779
Bachelor's Degree 924
Graduate Degree 563

Source: ESRI, 2026-08-31

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Businesses

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Businesses by NAICS

Category Number
Total Businesses 530
Agr/Forestry/Fish/Hunt Bus 2
Mining Bus 1
Utilities Bus 1
Construction Bus 25
Manufacturing Bus 22
Wholesale Trade Bus 19
   
Retail Trade Bus 96
   
Transportation/Warehouse Bus 10
Information Bus 14
   
Finance & Insurance Bus 38
   
Real Estate/Rent/Leasing Bus 22
Prof/Scientific/Tech Srv Bus 37
Legal Services Bus 14
Mgmt of Comp/Enterprises Bus 3
Admin/Support/Waste Mgmt Bus 11
Educational Services Bus 14
HealthCare/Social Assist Bus 46
Arts/Entertainment/Rec Bus 14
   
Accommodation/Food Srvcs Bus 36
   
Other Srv excl Pub Admin Bus 70
Auto Repair/Maintenance Bus 9
Public Administration Bus 47

Source: ESRI, 2026-08-31

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